CHALLENGE EVENTS BLOG

Creating Awesome Events

There are hundreds of events being held every day, from small local events to huge conferences and festivals.

So, whatever your event, you need it to stand out from the crowd!

The first steps will involve:

Being able to identify the right opportunities.

Understand who your audience is and what they need.

Know what you are really good at and how you can maximise this as your USP.

In achieving this you will:

Appeal to the right people so that your event sells out.

Be able to engage stakeholders, partners and sponsors to support your event.

Provide an event that exceeds expectations and raises your profile.

This means coming up with creative ideas for each stage of the event process. These very broadly include:

Designing

Planning

Promoting

Delivering

Not everyone finds the creativity process easy. It's taken me a long time to learn how to be more creative. Sometimes the ideas come easily and others take a lot of work!

My top tips for coming up with creative event ideas are:

Involve your team and other stakeholders in the idea generation process.

Be adventurous! Let your creative brain rule your practical brain for a while.

You can also download our 10 Ideas for Creating Awesome Events

Or, if you need some extra help in creating awesome event ideas you can also join me live for my

Creating Awesome Event Ideas - Masterclass

Tracey

Author:

Tracey Ann Breese

Tracey has spent more than 20 years creating events and 15 years creating unique and inspiring challenge events.

To contact Tracey please email: [email protected]

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